The Monkey’s Newest Bloody Trailer Is A Record-Breaking Hit

Last week, we got a new look at The monkey, which was full of shocking deaths (literally) and dark humor. A lot of people seemed to like that trailer, because Neon is now promoting it as a hit for the indie horror scene.

According to the study, The monkey It now holds the title of having “the most viewed independent horror film trailer.” It reached over 43 million views worldwide within 24 hours of release, which then exploded into over 100 views within 72 hours. At the time of Neon’s press release, that number has risen to 109 million across all platforms, and has managed to beat trailers for non-indie horror hits Smile (100 million) and The black phone (73 million for its first), and the second trailer for the indie fair talk to me (23 million). It even managed to eclipse the views of the two trailers for the current horror hit Nosferatu, which reached 74 million and 48 million, respectively.

Studios love to promote trailer views whenever possible to show how much hype is behind their movies. In The monkey Case, it has a few things going for it: based on a short story by Stephen King, it comes from Osgood Perkins, who directed Longlegs Last year for neon. That movie became a considerable hit and the studio’s best theatrical release, in part because it’s marketing, it was so creepy and sinister, and it hid what Nicolas Cage’s titular killer looked like, you were invited to see what the whole thing was about. riot. . In comparison, Bun Trailer makes it look like a riot to watch Theo James not stop people from killing him for that little drummer primacy, and it’s hard to argue against that kind of final destination-Sque Slapstick.

The monkey It hits theaters on February 21, but Neon recently screened it at Beyond Fest to positive reception. Expect our review to be closer to launch.

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