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Target explores the direct shipping model to the factory, reports Bloomberg News

(Reuters) -Target (TGT) is exploring the delivery of products directly to the houses of the clients of factories, similar to the Chinese rivals of Electronic Commerce Temu and Shein, Bloomberg News reported on Tuesday, citing people familiar with the matter.

The measure occurs at a time when the Big-Box retailer, similar to the broader retail industry, has difficulties with hard competition, the persistent decrease in sales and spending off amid in the midst of tariff uncertainty.

According to the report, Target is looking to expand its range of low -cost offers through this initiative to focus on new and lowest -price products.

The company’s effort based in Minneapolis, Minnesota, which is said to be in the early stages, includes products such as clothing, home items and other non -food items, Bloomberg News reported.

Target did not immediately respond to a request for Reuters comments.

The competitors such as Temu, owned by PDD Holdings, and the fast fashion giant Shein had previously benefited from the service of shipping articles directly to customers to the back of the exemption of ‘Minimis’.

‘De Minimis’, a legal term that refers to matters of little importance, describes the American exemption of standard customs procedures and tariffs on imported items worth less than $ 800 sent to people.

However, the Trump administration ended tax free access for low -value shipments from China and Hong Kong to the United States on May 2, eliminating the exemption from ‘Minimis’, Temu saw a strong decrease in daily US users of the USA. UU. Last month, compared to March.

(Anuja Bharat Mistry report at Bengaluru; Maju Samuel’s edition)

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