Runway now has its vision in the video game industry with its new generative the AI ​​platform

The AI ​​start track, which was recently associated with AMC Networks, is now trying to enter the game industry. The company has plans to launch its last platform, called Game Worlds, next week, according to The edge. The new tool allows catwalk users to create something similar to an interactive text -based game that can generate text and images from AI.

Although game worlds can only produce basic designs For now, the company’s CEO, Cristóbal Valenzuela, expects this to be the first step towards a greater use of AI in the game industry. Valenzuela told him The edge This “generated video games will be reached at the end of this year”, adding that Runway is looking to associate with video game companies, which can use the company’s AI tools, while getting access to video game data sets to train their AI. However, the use of AI in video games has already generated many criticisms of industry professionals, it has even led to the SAG-AFTRA Union that hits against video game companies that use the similarities and voices of its members to train AI.

Runway has faced its own controversy to train its AI in YouTube videos and pirated movies despite being in the terms of the video platform. Even so, Runway is looking to replicate the similar success he has had with the main television and film studios. In the AMC agreement, the AI ​​company would help create promotional materials and help “accelerate prior visualization during development.” Before AMC, Runway assured an association with Lionsgate to provide its AI for the “preproduction and postproduction process” of the study. As for the world of games, Runway would not be the first to introduce a generative AI since the industry has already seen other examples, such as Ubisoft using a tool called Ghostwriter to create a video game dialog.