Useful information
Prime News delivers timely, accurate news and insights on global events, politics, business, and technology
Presented by Axis Communications
Many companies are equipped with a network of intelligent eyes that cover all operations. These IP cameras and smart perimeter devices were once focused solely on ensuring the safety of employees, customers, and inventory. These technologies have long proven to be essential tools for businesses, and while this sentiment remains true, they are now emerging as powerful resources.
These cutting-edge cameras and devices have rapidly evolved into real-time data producers. IP cameras can now see and understand, and the accompanying artificial intelligence helps businesses and decision makers generate business intelligence, improve operational efficiency and gain a competitive advantage.
By treating cameras as vision sensors and sources of operational information, companies can transform everyday visibility into measurable business value.
Intelligence to the limit
Network cameras have come a long way since Axis Communications first introduced this technology in 1996. Over time, innovations such as the ARTPEC chip, the first chip designed specifically for IP video, helped improve image quality, analysis and encoding performance.
Today, these smart devices are driving a new generation of business intelligence and operational efficiency solutions through integrated AI. Actionable insights are now fed directly into intelligence platforms, ERP systems and real-time dashboards, and the results are meaningful and far-reaching.
In manufacturing, smart cameras detect defects on the production line early, before the entire production is compromised. In retail, these cameras can run software that maps customer journeys and optimizes product placement. In healthcare, these solutions help facilities improve patient care while improving operational efficiency and reducing costs.
The combination of video and artificial intelligence has significantly expanded what cameras can do, transforming them into vital tools for improving business performance.
Test in practice
Companies are creatively leveraging cutting-edge devices, such as AI-enabled cameras, to improve business intelligence and operational efficiency.
bmw has relied on smart IP cameras to optimize efficiency and product quality, with AI-powered video systems that detect defects that are often invisible to the human eye. or take Google Cloud Shelf Checkout AI Technology, an innovative software that allows retailers to make instant replenishment decisions using real-time data.
These technologies appeal to much more than retailers and sellers. He AC Camargo Cancer Center in Brazil uses network cameras to reduce theft, ensure the safety of visitors and employees, and optimize patient flow. By relying on newfound business intelligence, the facility has saved more than $2 million in operating costs over two years, and those savings are reinvested directly into patient care.
Urban projects can also benefit from cutting-edge devices and artificial intelligence. For example, Vanderbilt University turned to video analytics to study traffic flow, relying on AI to uncover the causes of phantom congestion and enabling smarter traffic management. These studies will have an additional impact on the environment and the local public, as the learnings can be used to optimize safety, air quality and fuel efficiency.
Each case illustrates the same point: AI-powered cameras can generate tangible return on investment and crucial business intelligence, regardless of the industry.
Getting ready for the next phase
The role of AI in video intelligence is still expanding, with several emerging trends that will drive further advancements and impact in the coming years:
Predictive operations: Cameras that are capable of forecasting needs or risks through predictive analysis.
Versatile Analysis: Systems that incorporate audio, thermal and environmental sensors to obtain more complete and precise information.
Technological collaboration: Cameras that integrate with other intelligent perimeter devices to manage tasks autonomously.
Sustainability initiatives: Smart technologies that reduce energy use and support resource efficiency.
Axis Communications helps advance these possibilities with scalable, open source systems designed to address both today’s challenges and tomorrow’s opportunities. By staying at the forefront of this ever-changing environment, Axis helps ensure that organizations continue to benefit from actionable business intelligence while maintaining the highest security standards.
Cameras have evolved beyond simple surveillance tools. They are strategic assets that inform operations, foster innovation and enable future readiness. Business leaders who cling to traditional visions of IP cameras and edge devices risk missing opportunities for efficiency and innovation. Those who adopt an AI-driven approach can expect not only greater security but also better business results.
Ultimately, the value of IP cameras and peripheral devices lies not in categories but in capabilities. In a rapidly evolving era of artificial intelligence, these unique technologies will be indispensable to overall business success.
About axis communications
Axis enables a smarter, safer world by improving safety, security, operational efficiency and business intelligence. As a network technology company and industry leader, Axis offers video surveillance, access control, intercom and audio solutions. These are enhanced by intelligent analytics applications and supported by high-quality training.
Axis has around 5,000 dedicated employees in more than 50 countries and collaborates with technology and systems integration partners around the world to deliver solutions to customers. Axis was founded in 1984 and is headquartered in Lund, Sweden.
Sponsored articles are content produced by a company that pays to publish or has a business relationship with VentureBeat, and are always clearly marked. For more information, contact sales@venturebeat.com.
